Notification Placeholders

Spendgo offers placeholders for dynamic information. Place the placeholder within your message to add personalized or dynamic content. The following list outline all the available placeholders to you.

Placeholders are currently supported in the Emma and Mailchimp email integrations.

Placeholder Name Description Example
event_name The name of the event offer_earned
campaign_id The associated campaign id with the event 12345
created_at The UTC timestamp of the event 2020-06-10T00:00:00Z
event_source The source of the event spendgo.com
event_store_code The store code where the event took place 99999
spendgo_id The member's unique Spendgo id 1234567890
first_name The member's first name Sophia
last_name The member's last name Smith
dob The member's date of birth 1998-11-12
gender The member's gender F
postal_code The member's postal_code 90210
favorite_store_code The member's favorite store code 99999
email The member's email email@example.com
phoe The member's phone number 5555555555
sms_optin The member's text message subscription status true
email_optin The member's email subscription status true
password_reset_link The member's unique password reset link generated upon request to reset password https://my.spendgo.com/abc123
loyalty_status The member's loyalty status activated
loyalty_units The loyalty program units are either "points", "stamps" or "visits" points
balance The members loyalty balance in points, stamps or visits 40
next_reward_at The unit threshold to the next reward 50
next_reward_at The number of units till the next reward 10
reward_name The name of the reward linked to event $5 Off
reward_code The promo code associated with the reward linked to event WELCOME
reward_expiration The reward linked to event expiration UTC timestamp 2020-07-10T00:00:00Z
reward_value The value of the reward in points (when applicable) 50

For more details on how to use placeholders within your templates, please review your provider’s guides as implementation will be different per platform.


[%placeholder_name%]

If your content includes:

Congrats, you’ve earned [%reward_name%]!

When a $5 Off reward is earned your recipient will see, “Congrats, you've earned $5 Off!”

 

For MailChimp

See MailChimp API Merge Tags

*|EVENT:placeholder_name|*
If your content includes:
Congrats, you've earned *|reward_name|*!

If your content includes:

Congrats, you’ve earned *|EVENT:reward_name|*!

When a $5 Off reward is earned your recipient will see, “Congrats, you've earned $5 Off!”

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